After getting asked about AI usage, I thought I'd share my personal thoughts!

"Atomic Habits" by James Clear provides a comprehensive guide to building good habits and breaking bad ones. Here are the key action items from the book:

1. **Make it obvious**: Start by making your desired habits obvious and visible. Use cues that trigger the behavior you want to adopt.

2. **M...

**Becoming a Brand Educator in the Nail Industry**

Hey, guys! It's Liz Morris from the Nail Hub, and today I have a very special podcast episode for you.

Yesterday, I taught an online class, which was very fun. I actually taught a class on Happy Vibes, the new collection from Life Elegance, and...

One of the top ten questions I get asked on a regular basis is how to get faster at doing nails. As professionals we are pressured to provide premium service results within a certain amount of time. This is one of the keys to our profitability since timing also plays a role in how we price our se...

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There's a tendency in our industry to normalize client pain and discomfort, and sometimes to even laugh at it. Does the "no pain no gain" attitude really belong in the salon? Are you nurturing your clients or are you alienating them?

The fear mongering and calls for increased regulation in our industry is strong, but I'm calling BS. Positive outliers are constantly held back by the negative ones due to constant calls for more red tape. What are your thoughts on these topics?

Yes nail professionals are amazing in what we provide to our clients, but we need to also think about how much we share and what we lead with when building credibility with our clientele.

Are you looking for love in all the wrong places? I had an interesting experience recently that brought to mind a behavior I see a lot of in the nail industry.

Struggling to meet the expectations and whims of clients can quickly become exhausting and costly. Instead of giving your clients limitless freedom, here are some tips to help control the appointment while having fun and looking like the true professional.